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Advertising Specialist (Account Manager)

Vacancy ID: 2286836422

Qualifications:

  • University Degree (BCom, Bachelor of Marketing)
  • 5+ years’ experience required (4+ years as Account Manager experience working across various brands)

Key Responsibilities + Tasks:

  • Development and implementation of marketing and advertising strategy and campaigns
  • Project planning and project management
  • Manage creative development process and production
  • Responsible for gaining client approvals and ensuring brand strategy and budgets are managed accordingly
  • Research, and data analysis to design, measure and report on all client advertising campaigns
  • Conduct industry research, consumer research and competitive analysis to identify marketing opportunities
  • Prepare monthly SEO reports
  • Develop content plan based on insights from market trends and SEO tools and prepare brief for copywriter
  • Executing all aspects and deliverables of integrated advertising campaigns for clients, including print, digital, social and video production
  • Attend meetings with clients
  • Marketing and Business development
  • Staying abreast of digital advertising and social media trends
  • Identifying business growth opportunities
  • Designing, managing and implementing digital and social media strategies to promote Vim & Zest, The Butterfly Temple and Vim & Zest clients
  • Develop and present personal branding workshops to clients and manage structure of workshop
  • Prepare reports and pitch presentations for the approval of proposed advertising material

Essential Skills, Knowledge and Experience:

  • Team leader
  • Solution-focused
  • Detail-oriented and organised, strategic thinker
  • Understanding of budgeting
  • Interactive experience required (web + digital + social)
  • Able to identify innovation opportunities

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