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Unconventional marketing tactics

Unconventional marketing tactics

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Join us for this engaging online session, where Business Advisor, Christine, will discuss some of the out-of-the-box ways to engage your customers in your business journey.

Whilst you may have already created your customer avatar and/or designed a detailed marketing plan, this webinar was specifically designed for you to explore some new methods to captivate your audience, and ultimately drive business growth and engagement.

Christine will guide you through some creative marketing possibilities, outside of the traditional methods, whilst building your confidence to use some forward-thinking techniques. In addition, you will gather some skills and confidence to think outside the box.


  1. Understand some limitations of traditional marketing tactics and the importance of creativity in developing effective strategies.
  2. Learn about unconventional marketing tactics such as humour marketing, viral content, user-generated content, and other business specific ideas.
  3. Gain practical insights and examples of successful implementation of unconventional marketing tactics.


This webinar is aimed at small businesses throughout NSW who have just started or have an established business and we have the capacity to host up to 50 people.

You will be required to hold a MyService NSW Account and Business Profile. When registering for the event, you can log in or create a new account.

The webinar will take place on MS Teams. You will receive the MS Teams link in an email prior to the webinar (check your spam folder as they often go there). This will be a live online event which will be recorded. The recording and resources will be sent to attendees following the event.

This event will be delivered by NORTEC, an approved independent provider for Service NSW Business Connect.


Date And Time

2 May 2024 10:00 AM to
2 May 2024 12:00 PM


Online event

Event Category

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