Business Support

Step 1 – Identify Objections When dealing with sales, encountering objections is a common occurrence. These objections can stem from various concerns or doubts that a prospect might have about the product or service you are offering. The first step in dealing with objections is identifying them. They could range from pricing issues, timing concerns, […]

When it comes to digital marketing, one element stands out in importance: content. Why? Simply put, content is the voice of your brand. It’s how you communicate, how you connect, and how you convert. Through content, brands can engage with their audience on a personal level, share stories, address pain points, and establish trust.  

In today’s complex business environment, financial reporting is more than just a statutory obligation; it’s an essential component of effective business management and governance. Let’s delve into the intricacies of what needs to be reported, the reasons behind these requirements, the critical aspects of superannuation and other employee costs, and other vital financial obligations that

In today’s digital era, search engines have become a primary resource for individuals seeking information. With an astounding 99,000 searches being made every second, resulting in over 8.5 billion daily searches, it is evident that businesses need a strong online presence. Being visible on Google is not just beneficial, it’s essential for businesses to reach

Running a small business can be both rewarding and challenging, particularly when it comes to financial planning and management. One of the key aspects of this involves understanding financial obligations, the various types, and how they impact your business. What are Financial Obligations? Financial obligations are simply responsibilities that require a financial output from your

Obtaining grant funding is a critical step for numerous projects and organisations. A well-structured grant application can make all the difference. This guide outlines the necessary steps to craft a compelling grant application.   1. The Research Imperative Effective grant applications start with diligent research. Firstly, consider studying past grant recipients to understand what caught

In the digital era of 2023, having an online presence isn’t merely an option—it’s a necessity. The Google Business Profile (GBP), previously known as Google My Business, serves as a beacon for businesses aiming to expand their reach in the online marketplace. By refining their GBP, businesses are boosting their presence on a platform where

Search engines have become an integral part of our daily lives. They serve as the primary gateway for users seeking information, products, and services online. And when we mention ‘search engines,’ while there are several out there, Google remains the dominating force. Indeed, a staggering 91.9% of all searches are conducted on Google. But how

Understanding the eCommerce Landscape in Australia The world of eCommerce has grown exponentially over the past few years, with the trend accelerating due to shifts in consumer behavior. Australia is no exception to this, with eCommerce sales hitting a staggering $47.9bn in 2022 (source: IBSworld). Despite the dominance of big players like the Coles Group,

The Art and Science of Cold Calls The mention of ‘cold calls’ often evokes diverse reactions. Some people might feel apprehensive, imagining awkward conversations or abrupt refusals. On the other hand, some consider cold calling an invigorating challenge and a pivotal part of their business growth strategy. The truth is, cold calling isn’t for everyone,